Client Testimonials

B2B & B2C Leads AMC Leads Leads for high-end Servers & other IT Products Mortgage Leads Insurance Leads Refinance Leads Day Cash Loan Leads Debt Consolidation Leads

Appointment Setting Lead validation of enquiries generated from seminars, trade shows, events, etc Telecom Leads Leads for Virtualization, Storage & Data Security services Home Security Service Leads Utility Service Leads Home Insulation Service Leads Personal Injury Leads

Your sales people always complained about the quality of leads you get from your call centre. However, the call centre has voice recordings to prove that they actually spoke with the customer and have confirmed a requirement, leaving you wondering as to what is wrong.

There could be several problems such as the customer wanting to just get away with the caller and hence saying “Yes” to all questions or the lead being confirmed with someone who is not the decision maker or an influencer in the decision making process, etc.

At Navigant we understand that Lead Generation is not just telecalling hundreds of prospects to set up an appointment for the sales team.

Lead Generation at Navigant is about identifying and following a scientific procedure to evaluate if a business opportunity actually exists.

Navigant follows procedures such as BANT & MEDDIC for lead generation in B2B and B2C campaigns.

Some of the key areas our telecallers focus on during lead generation are:

• Are we speaking with the Decision Maker?
• Are there any Metrics we can share with the prospect to which he can agree to?
• Is the product or service we are proposing something the prospect wants or needs?
• What are the prospect’s pain areas our product or service will help address?
• Has the prospect allocated or willing to allocate a Budget for the product or service?
• Has the prospect defined a Timeframe to purchase the product or service?
• What is the Decision Process and the Decision Criteria?
• Is there a Champion working with the prospects who can influence him to buy our product or service?

With this information, not only will your sales team have a higher chance of converting the lead into a sale but also have critical business information before speaking with the prospect.

Another important aspect is having the right calling list of prospects; i.e. the right company size, turnover, annual revenue, industry type, etc.

You’ve paid a cost to purchase the calling list. So are they being managed effectively to generate sufficient conversions?
Our Team Leaders segregate calling lists in smaller campaigns (industry-wise, region-wise, etc), define project specific call dispositions and track each list performance to achieve maximum conversion from each list.

Such kind of close tracking also helps in identifying and procuring specific type of calling lists, thereby increasing your ROI.

Please feel free to contact us to learn more about how we can help you get good quality leads for your business with the right mix of technology, staff & industry best practices.

You can trust our expertise in this domain and will be happy to see the results!!

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